A hard and a soft look at building strong brands
Finna-arvio
A hard and a soft look at building strong brands
Tallennettuna:
| Ulkoasu |
28 s |
|---|---|
| Kieli |
englanti |
| Alkuteoksen kieli |
englanti |
| Julkaisija |
Cambridge, MA :
Marketing Science Institute,
2002.
|
| Sarja | Report / Marketing Science Institute, no. 02-105. |
| Aiheet | |
| Lisätiedot | prepared by Allison Johnson and Matthew Thomson |