Rapport building in B2B sales interactions: the process and explananda

Rapport building in B2B sales interactions: the process and explananda

http://www.theseus.fi/handle/10024/809755

http://www.urn.fi/URN:NBN:fi-fe2023081697268

Rapport_building_in_B2B.pdf (Tampereen ammattikorkeakoulu - Theseus)

Artikkeli

Jokiniemi, Sini ; Halinen, Aino ; Pullins, Ellen Bolmans ; Hosoi, Kenichi ; Tampereen ammattikorkeakoulu ; Tampere University of Applied Sciences

Taylor & Francis 2023

Tallennettuna:

Kieli

englanti

Sarja

Journal of personal selling and sales management

Aiheet

sales

qualitative research

business-to-business commerce

yritysviestintä

ISSN

0885-3134
1557-7813

Henkilökuntanäyttö