Corporate reputation, the brand and the bottom line : powerful proven communication strategies for maximizing value
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Corporate reputation, the brand and the bottom line : powerful proven communication strategies for maximizing value
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| Physical Description |
xvi, 320 sivua |
|---|---|
| Language |
English |
| Item Description |
Previous ed. published as: Manage your reputation. London : Kogan Page, c2002. |
| Publisher |
London :
Kogan Page,
2005.
|
| Classification | |
| Subjects | |
| Additional Information | Roger Haywood |
| ISBN |
0-7494-4408-8 |