Value-based marketing for bottom-line success : 5 steps to creating customer value
Finna-recension
Value-based marketing for bottom-line success : 5 steps to creating customer value
Sparad:
Fysisk beskrivning |
xix, 245 sivua : kuvitettu |
---|---|
Språk |
engelska |
Originalverkets språk |
engelska |
Utgivare |
New York :
McGraw-Hill,
2002.
|
Ämnen | |
Mer information | J. Nicholas de Bonis, Eric Balinski, Phil Allen |
ISBN |
0-07-139656-X |